The Memento Group

November 03, 2021


The Memento Group’s F1® auction platform, F1® Authentics, has launched its latest campaign, celebrating South American racing legends ahead of the São Paulo GP.

F1 Authentics, The Memento Group’s Formula 1 memorabilia platform, has today (3rd November) launched its latest auction – Stars of São Paulo. This auction features a multitude of rare items of racing heritage, celebrating racing legends and drivers from South America.

To coincide with the upcoming São Paulo Grand Prix, in Brazil – taking place on 14th November – this auction celebrates past winners of the race, as well as drivers on the current grid who will be donning their racewear to face the fierce circuit this year.

Exclusive items to look out for during the two-week auction include a wingmirror from Ayrton Senna’s 1994 Williams race car, as well as promotional helmets recreating his designs from his career; photographs of Nelson Piquet, signed by the Champion himself; plus, much more. Fans and collectors will also be able to bid on the racewear worn by some of the 2021 drivers at this season’s race.

The Stars of São Paulo auction will be running between 3rd and 16th November and will allow you to bid and outbid other F1 fanatics for the chance to become the owners of these items.

F1 Authentics has established itself as the voice of authority when it comes to official and licensed F1 memorabilia. It is also proud to be working with Private Collectors to represent their collectibles. The Stars of São Paulo auction will include an array for both licensed and privately sources F1 memorabilia.

The São Paulo Grand Prix first took place in 1972, with Carlos Reutemann from Argentina winning. Over the years since, the race has also been called the Brazilian Grand Prix, when it changed location and took place in Jacarepaguá. The race has now been held at Interlagos, São Paulo, since 1990. Many racing legends have been victorious at the circuit, including Ayrton Senna, Nigel Mansell, Michael Schumacher, Alain Prost, Sebastian Vettel, Lewis Hamilton, and most recently Max Verstappen (2019). With the 2020 race being cancelled due to covid, this year’s event is expected to be bigger and better than before.

F1 Authentics launched in 2019 and includes an online shop and auction featuring past and present F1 memorabilia, as well as bespoke show cars and restored ex-race cars. Working directly with Formula 1 teams and drivers, F1 Authentics presents official licensed products.

Visit Stars of São Paulo auction and get bidding. To keep up to date with announcements make sure you’re following The Memento Group of social media. You can also read our latest news HERE.

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